Oregon Road Runner - Tyler Scott Consulting

Oregon Road Runner partnered with Tyler Scott Consulting to establish a stronger brand foundation, streamline sales operations, and unlock new growth opportunities across retail and B2B channels. The engagement focused on aligning brand positioning with operational execution while building the systems and partnerships needed to scale.

Oregon Road Runner was positioned for growth but lacked a cohesive brand identity, a structured sales process, and a scalable vendor and distribution strategy. The business needed support connecting with the right manufacturing partners, sourcing reliable vendors, and expanding into B2B sales without sacrificing quality or operational efficiency.

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Brand Development

We worked closely with Oregon Road Runner to refine their brand positioning, messaging, and overall market presence. The goal was to create a clear, professional identity that resonated with both retail customers and B2B partners—laying the groundwork for long-term credibility and growth.

Sales Process Implementation

Tyler Scott Consulting designed and implemented a structured sales process to support both inbound and outbound growth. This included:

Sales workflow development
B2B outreach strategy
Deal qualification and pipeline structure
Pricing and margin alignment

This process allowed Oregon Road Runner to operate with greater consistency and predictability in revenue.

Vendor & Manufacturing Sourcing

Leveraging our industry network, we identified and introduced vetted manufacturing and vendor partners aligned with Oregon Road Runner’s quality standards and growth goals. This improved sourcing efficiency, reduced friction, and positioned the company for scalable production and distribution.

B2B Sales Enablement

We supported Oregon Road Runner’s expansion into B2B by:

Identifying high-value B2B opportunities
Structuring wholesale and distribution relationships
Supporting negotiations and partnership development
Aligning product offerings for enterprise buyers

Results

Established a clear and credible brand foundation
Implemented a scalable sales process to support growth
Secured reliable vendor and manufacturing partnerships
Expanded into B2B sales channels with confidence
Improved operational clarity and deal flow